M.Me Links plugged into a ShopMessage conversation sequence give you a powerful way to engage with your fans, followers, and customers. Here are 7 ways you can set up M.Me Links powered by ShopMessage for your business today.
1 The first thing you should do is drop M.Me links in your emails and email signatures. This is an easy way to start converting your email subscribers into more engaged Messenger subscribers. Email has served us well for years, but you want to reach your customers wherever they happen to be. Use your email list to turbocharge the growth of your Messenger list. It’s a great way to reach customers who may not always check their email.
2 Have your M.Me link available as a contact channel on your website. It’s a nice alternative if you don’t have a dedicated customer support agent. If visitors have questions or demand to speak to the manager, you can send them here. An M.Me Link designed to handle inquiries and FAQs can be a great way to get people the answers they need without bombarding your customer support channels.
3 Share M.Me Links in social media posts. Name me a social media platform that doesn’t give you the way to share links? Tweet your links, drop them in a Facebook post description, pair with a Pinterest infographic pin, and even your Instagram swipe-up links! Tailor the next step of the acquisition funnel to reference the preceding step’s context and create an ultra-specific experience for your different audiences.
4 Sponsor a YouTuber / Influencer. Have them stick the link in their video descriptions or bio. Drill down deeper your existing network of partners and ambassadors. Create a mutually beneficial experience for your two audiences by making the experience super personal and enriching for the audience. Detailed conversation metrics at every step of the way will make it easy to track efficacy.
5 Insert a Messenger CTA link in your digital marketing content. Longtail contacts will still receive the same appropriate messaging whether they find you immediately, or 5 months down the road. Imagine your e-book getting passed around and having the tracking to see all the new customers being driven by that document.
6 Facebook recommends creating a new link and attaching it to a QR Code and print it on your packaging materials. It’s a great way to remind customers that there’s more you can offer them. Imagine a code on your boxes or bags that can be scanned to hook your customers up with a Free Shipping discount. Print limited edition promo QR code shirts for your ambassadors to wear IRL for some guerilla marketing at high-traffic events like Coachella or South by Southwest.
7 Text it! Daily Messenger volume now exceeds peak SMS volume. Texting a link is a great way to convert your SMS subscribers into Messenger contacts. Conversations happening over Messenger are less disruptive to your customers. Become more accessible via Messenger with additional signals to reach your customers on Facebook.
Ready to start turbocharging your Messenger list growth?